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Pepperfry’s Ambareesh Murty on why it doesn’t take much money to build a good ecommerce biz in India

Earlier this month, Pepperfry, the Mumbai-based ecommerce company founded by former eBay India country manager Ambareesh Murty, raised its Series B round of funding — $8 million from existing investor Norwest Venture Partners. Several things have changed inside the company since it went live with its online store a little over a year ago. The…More

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