By July 19, 2013 Read More →

VentureNursery Batch 3: Catapooolt, Trelta,, Peter’s Pan, iLeathergraph

Mumbai accelerator VentureNursery is announcing five startups in its third batch. The five companies were chosen out of 150 applications from 29 cities. Apart from Mumbai, Delhi and Bangalore, nearly a third of the applications came from Tier II cities such as Gurgaon, Pune, Bhopal and Indore. The five startups that have made it to the third batch are all based in the Mumbai-Pune region.

Participants from Batch 3 of the accelerator programme

Here’s a look at the five entrants in Batch 3:

Catapooolt | Mumbai

This one has some interesting history. Catapooolt is a crowdfunding platform focused on movies, music and entertainment, founded by Satish Kataria, who was earlier involved with the launch of startup crowdfunding platform GrowVC in India — read more about how that experiment fared. It aims to connect creative Asian entrepreneurs to the global diaspora. Creative entrepreneurs can use it to get funding and mentoring support, whereas the communities and masses will use it because of rewards associated with their contribution. The platform was launched in March 2013 in partnership with the Hong Kong International Film Festival’s finance forum. Catapooolt’s other co-founder is Yogesh Karikurve who has experience in overseas film distribution at Reliance Big Pictures.

iLeathergraph | Mumbai

Founded in 2011, iLeathergraph is an identity theme based small leather products brand and aspires to capture a big pie of the leather products market. It specializes in rendering customer identity, autograph or monogram designs on the product. Its personalised products are used for travel, mobile phones, digital gadgets, business accessories as well as traditional categories like wallets and bags . The company’s founder is Marigold Capital Management promoter Rattan Joneja.

This one doesn’t seem to have a website yet. uses technology to better collate information. Their key product — a recommendation system for news — is targeted at online publishers, blogs and media houses. By using machine learning and natural language processing techniques, the recommendation engine will direct readers to other related articles, helping them gain an informed perspective on a chosen topic. The company hopes to increase user engagement and trust of publishers by providing contextual recommendations and not just personalized content. The founder Ankit Goel is an artificial intelligence expert with a Masters in computer science from the University of Massachusetts, Dartmouth.

Peter’s Pan | Pune

Peter’s Pan is a brand of quick service restaurants owned by Orangepeel Foodworks. It offers all day dining options for all age groups, prepared hygienically and at affordable prices. It offers meals such as breakfast, lunch and dinner as well as snacks. The company plans to take the Pan’s India concept national from its based in Pune through a mix of company owned outlets and franchisees. The first Peter’s Pan outlet opened in Wanowarie in Pune and the second outlet opened on Fergusson College Road. A third one is planned for Viman Nagar in Pune. Founder Amit Sharma launched Peter’s Pan after exiting Eggsunday! a food outlet on the Mumbai-Pune expressway.

Trelta | Mumbai

Trelta aims to make healthcare easy and accessible for everyone in India by connecting doctors, patients, laboratories and pharmacies. It recently launched a practice building tool for doctors, which is a web based desktop with apps. Designed to solve small pain points for doctors, this online app will provide private practitioners with powerful tools to organize and provide better service to patients. The founders Varun Achar and Vaishali Singh were part of the R&D team at Zycus Infotech and part of the core team at social network Imlee.

Image credit: Companies, VentureNursery

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